Logo Design / Sign Visualization
NewTek's LightWave 3D

Client
First Electric Motor Service

Objective
This is an ongoing client with whom I've done much print, truck lettering, sign work and illustrations in the past. The first two images are 3D interpretations of the 2D logo I made for them many years ago. The purpose was to get a feel for potential interior signage.

The third image was created to help them visualize the installation of injection-molded plastic letters on the exterior brick fascia of the building. It helped with the decisions of color, placement and size of the letters before ever ordering the product. It also proved useful for submitting for the appropriate permits. The letters you see were rendered in LightWave to simulate the final installed sign.

 
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